December 8, 2018

Hypnotic Writing Review – How to Seduce and Persuade

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Hypnotic Writing Review- 
How to Seduce and Persuade 

You don’t realise it yet, but in the next 2 minutes, you’re going to feel very sleepy… very sleepy… very sleepy…

If you’re still awake then read on to see what you can learn from this Hypnotic Writing Review.

Find out if you can SEDUCE and PERSUADE plus grab your FREE copy of Joe’s secret weapon.

If you are still awake then I want a refund for this book as it clearly doesn’t work!… or does it?

Hypnotic Writing – The Overview and Rankings

  • Name: Hypnotic Writing- How to Seduce and Persuade
  • Author: Joe Vitale – 75 out of 100
  • Originality: 95 out of 100
  • Practical methods: 89 out of 100
  • Enjoyability: 81 out of 100
  • Price: Kindle $11.81, Paperback $18.49
  • Rating: 85 out of 100


Pros and Cons


  • Amazing examples of “hypnotic writing” at its best (headings, letters, openings etc.)
  • Gets you thinking early on. Some practical tasks to do (have a pen and paper at the ready!)
  • Gives examples of “hypnotic words” and “pleasure inducing” words or key phrases.
  • Jaw-dropping tips on how to write to sell.
  • He uses hypnotic writing throughout the book so you are constantly reading examples.


  • It’s easy to read but some of the tasks make it less enjoyable (I guess you can easily skip these… but books/ courses are rarely as effective if you do that!)
  • Some examples are REALLLY long.
  • Not always a clear answer


Who is Hypnotic Writing by Joe Vitale for?

Just imagine being able to get 100% response from the copy that you write.

Well apparently that can happen…

Bruce Barton (whoever this geezer is) wrote a letter in 1925 that pulled 100% response– everyone answered and sent in money.

If you are like me you are probably thinking, “how the heck did they track the response in 1925?” There were no internet and tracking devices… well don’t shoot me I’m just the messenger.

As you absorb the information in Joe’s book you will find the answer to how Bruce pulled it off.

Anyhoo here’s a list of people that would benefit from this book:

  • Online marketers (email, affiliate, own products to sell etc.)
  • Anybody who wants to make money online
  • Anyone that wants to become an entreprenuer
  • Anyone wanting to sell something
  • Journailists
  • Anyone wanting to write a book
  • Authors
  • Anybody that wants to learn more about how human beings think

What is Hypnotic Writing? 

Hypnotic writing is intentionally using words to guide people into a focused state where they are inclined to buy your product or service.

Many studies have already proven that there is an actual science or perhaps an art to writing hypnotically.

Joe proves there are key-words and phrases that you can use that will help you weave words to make your readers buy and trust you. Now, I can almost hear your mind saying, “Will I ever be able to write like this?”


Wouldn’t it be amazing if I were to show you some forms of hypnotic writing?

You probably know that I’ve been using hypnotic writing in this review.

As you read the rest of this article you will start to become more aware of it and realise how ANYONE can write hypnotically.



The Hypnotic Writing Secrets

1. Get out of your ego and into the reader’s ego

This is possibly the most important point in the whole book.

Simply put:

Every time you state a fact, describe how that fact will help the other person. 

e.g. “Find out Joe Vitale’s best tips for copywriting.”

Compare this with:

Have you ever wanted to travel the world and get paid to do this? This book will provide you with the tools you need to become a full-time digital nomad.


2. Create Excitement and Curiosity

Imagine what if would be like if you could get your readers to react by forming mental images in their mind.

There are 3 different ways to place mental images into your reader’s mind:

  • Visual
  • Auditory
  • Kinetic

The powerful phrases that are provided in the “hypnotic cheatsheet” create excitement and curiosity in your readers. Check it out…


3. Pain or Pleasure? Meet the Reader Where They are

There are 2 ways to cause action.

  1. Pain
  2. Pleasure

This was a part of the book that I thought Joe Vitale didn’t really commit to. He started by saying how it has been proven that highlighting people’s fears and pain causes them to buy more often.

Then I felt like he backtracked and said that it’s morally better to highlight the benefits of the product and try not to use their pain.

Here are the 4 steps that copywriting should use:

  1. Problem- Grab attention
  2. Promise- Gain interest or provide a solution
  3. Proof- Use testimonials or money back guarantee etc.
  4. Price- Use a call to action and show the reader the price

Personally, I think any serious copywriter will use pain or pleasure at different times. 

Big Joe does also admit this:

My idealistic brain would like to only focus on pleasure for idealist reasons, but I’m enough of a realisit to know sometimes people need to be reminded of their pain.

The best way to do it is meet the reader where they are. If they are in pain… mention it and then provide a solution.


4. Make every line active, personal and alive

The radio is BLARING in the background.

Your phone just BUZZED from a Whatsapp message.

The kids are SHOUTING in the room next door.

Life is FULL of distractions. So your writing must hold people’s attention. To do this it has to be active.

To make your writing alive you MUST rewrite your work.

Here is an example:

“The door was opened by Mike”

This is passive

“Mike opened the door”

Is better and more active… but it’s not hynotic

“Mike kicked open the door”

Is much more attention grabing. Kicked is an alive word! We can do one better though

“Mike kicked open the door”

Using bold/ italics/ CAPITALS on the odd word is a great tip to make your writing more ALIVE and attention grabbing.

There are so many active words and ways to make your writing personal. You can find these phrases all in the “hypnotic cheatsheet”


5. Start by agreeing with the reader on something

Every reader wants to know three things:

  • “Who cares”
  • “So what”
  • “What’s in it for me?”

Instead of just HITTING your reader with your point from the start, try agreeing with them on something. This helps your reader relate to you and feel a sense of trust. 

When you move the writing in the direction you want, they are more likely to believe you.



6. How much should I write?

The rule of thumb is:

The higher the cost the more copy is needed.

It’s important to only provide the information needed though, never add words for the sake of it!

Have you ever written something and then gone back to edit it, but found it very hard to cut down your word count? Of course you have! You’re human. We become attached to our words… “I put my blood sweat and tears into that!!”

NOTE- Being ruthless and cutting down your word count is crucial to keep your readers engaged. Remember, people are BUZY, they don’t want to waste time!

A great tip is to imagine someone would pay you $1,000 for every word you cut out. Do what it takes to remove your words that aren’t needed.

Here are 4 great tips to make your writing more readable:

  • Use bullets
  • Use quotes
  • Make the most of itsy-bitsy paragraphs
  • Use boxes


7. Repetition

Have you seen the film “Good Will Hunting”? If you haven’t what’s wrong with you?! Make that your next Netflix film… it’s a MUST watch!

There is a scene when the Robin Williams confronts the disturbed young man in his office with the phrase “It’s not your fault.”

He pauses, then again says, “It’s not your fault.”

One more time, “It’s not your fault”

And the hard-headed tough young Matt Damon breaks down in tears.

The point is that repetition of key words or messages is actually hypnotic. It emphasises the importance of them and can influence a person’s subconscious mind. 

Repetition is hypnotic

Repetition is hypnotic

Repetition is hypnotic


8. Use a Simile and Analogy book

Imagine what it would be like if you could turn your online business into a full-time gig.

Just picture making more money than Donald Trumps tax savings.

Having a simile and analogy book will help you to write in a way that is more entertaining than Robbie Williams. There is no doubt about it… people want to be entertained.

Wouldn’t it be amazing if you could get this book for free right now?


Joe Vitale’s 5 step method to writing & 3 BIGGEST Secrets

Joe does these five steps when he writes… EVERY time:

  1. Intention– Direct your mind i.e. what do you want to write about?
  2. Research– Feed your mind i.e. test the product or read reviews or talk to people about it.
  3. Creation– Unleash your mind – don’t think just write.
  4. Rewrite– Sharpen your mind – the most important step to making writing hypnotic.
  5. Test– Training your mind – send it to different people and see what their response is.

But more importantly these are Joe’s 3 BIGGEST writing secrets:


1- He doesn’t do the writing!

Well, he does but that title is attention-grabbing huh!?

What he means is that he tries to clear his mind and let his subconscious write. He’s already researched and prepped so he practices letting his unconscious write (apparently it’s super powerful).

This is 100% something that ANYONE can learn. Most people just don’t practice writing.


2- He dialogues in his mind

Joe imagines that he is speaking to someone as he writes.

This way he can guess what their questions would be and provide answers in the writing.


3- Then he plugs in hypnotic writing

This is where Joe’s writing becomes amazing.

Only AFTER he has finished his writing draft will he go back through his writing with his “Swipe File”.

He finds places that he can rewrite a hypnotic statement. This file is his crutch and secret weapon.


Hypnotic Writing Review: The “MakeTimeOnline” Review Final Word

If you are interested in selling anything then hypnotic writing is a book that you will learn so much from.

The fact is there are many transferable lessons to selling face to face or just interacting with people outside of writing.

I know what you’re thinking! Surely I’ve learnt most of the best bits from reading this hypnotic writing review…

Well here are some other golden nuggets that you will get from the book:

  • The best piece of hypnotic writing Joe has ever made
  • What is more important than hypnotic writing
  • How to use these techniques on your website
  • What people will ALWAYS read
  • The 5 secret laws of hypnotic persuasion

When you use the hypnotic cheatsheet you will discover how useful these little goodies are.

Keep changing for the better,


p.s. If you have any questions and I mean ANY questions about this hypnotic writing review, please leave them below. If you have read this book before or something similar please add your thoughts too.

p.p.s. If you are serious about making money online, I would advise you to check out my #1 recommended program here

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  1. I like what you said about playing to the reader’s ego. As a writer, this is the first step anyone should be taking. If you write with the reader in mind, using their kind of language, you’re going to hook a lot more readers into what you have to say. One mistake a lot of novice writers make (me included once upon a time) is trying to impress readers with our writing style, word choice, and over the top sentence structure. It wasn’t until late 2017 did I realize why no one even touched my work despite those around me saying I had a way with words. For 2018, I did a lot of editing and proofreading, finding that the way to hook a reader is to play to them, not to the writer.

    1. Hey Todd,

      Yeah you’re spot on! It’s so important not to use those big fancy words when writing online.

      If it’s a novel then by all means use those fancy adjectives.

      Online it’s all about getting to the point. I learnt a lot from this book and I hope this review helps others too


  2. Hi Mike, lots of useful contents here. This site is very good for me as writing in English is not my strength. It is very well order contents and easy to follow. This is my first time hearing about the word “hypnotic writing”. I’m gonna sign up for hypnotic cheat sheet, then I will practice and come back to learn more from this site.

    1. Hey Won,

      I really hope the cheetsheet helps! I’ve found it to be very helpful in writing more “readable” work and editing my work much better.

      Let me know if you have any questions


  3. Thanks for an interesting review. I have not heard of this book before but am interested to learn more. So I have signed up for your cheat sheet, and if that fulfills my expectations, I will be back to buy the book.
    Many thanks for sharing.

    1. Hey Andrew,

      I hadn’t either until recently! I hope the cheat sheet helps.

      Do let me know if you have any questions about it


  4. Hey Mike,

    Thank you for this great post. To be honest I learn a lot reading it.
    This book that you present ‘hypnotic writing’ i find it very intriguing and a plan to buy it in the near future.
    I have a question :

    Can you tell me your top 3 books in this category ?
    Thank you.

    Best wishes !

    1. Hey George,

      I hope it helped!

      Of course, I would recommend:
      1. 81 Days to becoming an online sales machine- Kevin Dorsey
      2. The Circle of Profit- Anik Singal
      3. Scientific Writing- Claude Hopkins

      Let me know if there’s anything else I can do


  5. Hi Mike, great review here on the book and on copywriting; I just put the book in my wish list on Amazon. You know, what is interesting is that they don’t teach this stuff in schools across the country and yet, people complain that they’re stuck. Hmm.

    1. Hi Evan,

      It is a great read and there’s so much valuable information in there. I actually was just updating an old post using the cheatsheet and it’s amazing how much I’ve learnt since reading this book.

      I hadn’t even realised until just now!

      Let me know if you have any questions


  6. I wanted to know about Hypnotic Writing and I’m glad that I found this article. This article had everything I needed to know about Hypnotic Writing.

    I learned what exactly is Hypnotic Writing, what are their pros and cons and how it can be helpful to me. Form reading this article I realize that this is an amazing platform I’m glad that I atleast found this now.

    Thank you so much for posting this. It was easy to understand and read this article 

    1. Hi Sujandar,

      Hypnotic writing is an amazing way to keep readers more engaged and help them to make better and more informed choices. 

      The cheat sheet has really helped my writing since I’ve put it together, it makes it much easier to edit every post. 

      Let us know if you have any questions. 


  7. Hypnotic Writing sounds like a great way to writing, your review is really good, I will keep following you, and I really have interest with this book, it looks will help me a lot! Thank you so much!

    1. Thanks so much for the kind words! It’s a great book and really helps to understand how the human brain sees things. I hope it helps!

  8. Hi Mike, Glorious read! I use hypnosis downloads for some things so I am familiar with hypnosis and how it works. Believe me your blog had me saying “Yes, yes, yes” early in the article! I am also familiar with Joe’s work and highly commend him. I will check out the cheat sheet and return for the book. I love cheat sheets. How long have you been practicing hypnotic writing and has it made a difference to your bottom line? Cheers now

    1. Hey Jill,

      Yeah it is a great read. I stumbled across it in November last year so not too long now. I have noticed a lot more attention from my reviews which certainly helps the bottom line.

      The writing is definitely a habit and the more I practice it the more useful I find it.

      Thanks for stopping by


  9. Great review, I have always been curious as to Joe V’s hypnotic writing course as he mentions it a lot in his audio products.

    I heard a phrase, which goes a little like this.

    “Don’t sell the mattress, sell the good nights sleep, the refreshed energy and less stress at work”

    1. Hey Derek, Haha that’s brilliant!

      Such a good phrase I will remember that one! I haven’t got going with his audio products yet but I always check out the author on YouTube at some point as I find that helps me know more about them!

      Hope you are well, catch up soon


Comments are closed.

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