SEO Blueprint has over 25 hours worth of training videos. You will get access to six blueprints, 15 4 lessons, seven instructors, and a community forum.
Looking at it in hindsight, Glen Allsopp's course is pretty well-rounded. However, keep in mind that it's primarily geared towards professional-level SEO. It's built specifically for business owners who want to improve their online marketing campaigns.
However, the lessons are pretty straightforward that even someone who has basic SEO knowledge will be able to follow suit.
Each lesson focuses on a specific part of SEO. Here's a quick overview of each lesson:
On-site Blueprint
This module teaches on-page optimization. You will get fresh SEO tools and insights such as the following:
- Glen Allsopp's custom website crawler.
- Four methods of finding pages on your site that could potentially hurt your rankings.
- Ghost page SEO techniques.
You'll get more features once you've gained access to SEO Blueprint.
Link Building Blueprint
Building links isn't as easy as it sounds. In fact, it's one of the hardest - requiring both skill, strategy, and absolute patience.
That's why Glen had to include it in the SEO Blueprint course. In this module, you will learn how to get high-quality backlinks.
It will cover various link-building lessons such as the following:
- Targeting people who link to sites on Facebook.
- Using Zapier to find credible people who will also find your website relevant to theirs.
- A useful tool and strategy for influencer outreach.
Keyword Blueprint
Keywords play a vital role in getting ranked in the right niche. Allsopp demonstrates that importance by covering the basics of competitions and search volume.
He also adds some extra lessons to make it more comprehensive:
- How to find successful key phrases that aren't showing up on keyword tools.
- The key phrase that earned him an extra $50,000.
And more.
Content Blueprint
"Content is King." You might have heard this phrase a dozen times by now, but it's an absolute fact. The rules are simple: if you want to rank high on Google, you need great-quality content. Glen Allsopp covers different types of content that will get the most attention.
Local SEO Blueprint
Glen introduces you to two local SEO experts who will be the instructors for this blueprint. They will help you improve your local SEO by introducing you to innovative strategies.
Local SEO is growing in relevance, which is why you need to shift your attention here. It's essential for brick-and-mortar businesses that operate in a specific area.
Experts Blueprint
Experts Blueprint the final module in the course. In this blueprint, you will be introduced to different experts. They will share their best tactics for link building, customer acquisition, site speed, and more.
I love this blueprint, as it lets students learn from actual successful people and real-world scenarios.
Extra Blueprint: Audits
I didn't mention this previously, but there will be a surprise extra blueprint entitled "Audit." In this blueprint, you and other students will get the chance to audit ten different websites.
This activity will be done under Glen's guidance and supervision. He will help you go over these sites, find the problems, as well as resolve them. It will be a fun and intuitive experience since you will learn and share ideas with other people.
Community Support
Another perk when joining SEO Blueprint is getting access to a large community. You will get thousands of comments about each lesson with both questions and answers. You will also get private discussions on SEO Blueprint's official Facebook group.
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Check out this other 23-minute video about the course...