May 3, 2021

Breakaway Movement Review: Scam or Legit Kangen Water Marketing?

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So you're looking for an honest Breakaway Movement review review to figure out if this is a legit opportunity to make money from home. Breakaway Movement gives education on how to use "attraction marketing" using the power of social media, which then leads you to recruit more people into another MLM called  Enagic MLM. You'll also be taught how to make it seem like you're living the best life in social media so that you can again "attract" people and entice them to message you and know what you're really doing. You then sell them very expensive water filter systems that costs thousands of dollars and make very small commissions from any sales they do. In this review I'll show you the actual ways this company works, who it's suited for and if you can really make money from it. If you're like me and you prefer watching videos to reading then just watch this 20-minute summary...

Breakaway Movement review: The overview and rankings

Name: Breakaway Movement Founder: Amelia Whelan Type: Attraction marketing training for Enagic MLM Products (Including Pricing): $1,980-$5,980 for a water machine Success Stories: Very hard to find honest ones (people are encouraged to "fake it till you make it") Price To Join: $33/month

What to look for in a MLM:

  • Low start-up fee & maintenance cost
  • High-quality affordable products
  • You don’t have to carry inventory
  • An affiliate-like system
  • Generous compensation plan
  • Company is in the early momentum phase

Breakaway Movement Pros

  • Helps to recruit unsuspecting victims into a MLM
  • Alkaline water trend
Jump to pros section

Breakaway Movement Cons

  • Expensive products
  • Prohibited to promote other products or companies
  • Pyramid scheme in disguise?
  • Bad tactics to keep people in
  • No interest
Jump to cons section Summary: Build Your Empire is all about "attraction marketing" education. It's a fancy term for "faking it till you make it" on social media and its main purpose is just to "attract" people to send you private messages and ask how you do it. Then you simply sell them Enagic MLM products (water filter systems and turmeric supplements) for thousands of dollars. And encourage them to sell the same to other unsuspecting victims to help make you (and them) more money. You then just sell them the products of Enagic MLM which are basically just water filter systems and turmeric supplements that costs thousands of dollars. You then encourage them to sell to other people so that they can also earn (and you too, of course...). Make Time Online Rating: 10 out of 100 Recommended: No Here's my top recommended program >>

What is Breakaway Movement?

Breakaway Movement serves as a training program that is created to promote the Enagic Multi-Level-Marketing company. Before divind deeper, I think I can hear the die hard members of Enagic  screaming... But Enagic isn't an MLM, it's "direct selling" or "network marketing". For sure, they say those things... So, I think it'll be best if I'll let the FTC explain the difference between Direct selling and MLM's. Here it goes... Enagic members are not employees. What they do is just recruit additional sales people into the MLM so that they can be a part of their downline team. This is exactly the accurate definition of an MLM. Breakaway Movement initially looks like a website that teaches users how to launch an online business. However, it’s an MLM company that uses a multi-level marketing platform to make you a customer and a promoter. Most of the information is motivating and geared toward convincing you to become a distributor for Kangen, which involves making a significant up-front payment. The Kangen-affiliated platform is NOT limited to this one. Breakaway Movement and the Digital Prosperity Movement are fairly similar. They employ marketing techniques to get people to become distributors and enthusiastic promoters of their water purification units for $10,000. I’m sure some people will profit from Breakaway Movement, but the majority will waste their money. Breakaway Movement promotes “attraction marketing” on social media, which helps Enagic MLM recruit additional members. Additionally, you’ll discover how to “attract” people to your social media profiles so they message you and inquire about your real intentions. Then you sell them pricy water filtration systems and get a little commission on purchases. MLMs like Breakaway Movement are a mixed bag. They CAN be a legitimate way to make money, but some have a reputation for ruining people’s lives – so it’s important to know what you’re getting since each is unique. Now, this doesn’t mean MLMs are outright bad, and it means you need to know what type of MLM you’re getting into before signing up. Check out this 2-hour long video so you can learn more about what Build Your Empire really is. I know that's long, so I recommend you just watch the first 5 minutes of the video...
  • 16:51 - Other Enagic Training Platforms
Here are just some of the programs that help you to recruit people into the Enagic MLM (either have in the past or still going): And that's note all of them... But they all are variations of trainings to help people promote the Enagic MLM. There is no real answer as to why there are just very many programs that are training people on how they can make money with Enagic. But it might be because each program will have a bad reputation sooner or later and it'll be called a scam and the owners just want to get a fresh start at the top of their newly built pyramid. So, does this mean?...

Is Breakaway Movement a pyramid scheme?

No, Breakaway Movement isn't a pyramid scheme. But it's very close to being one. Why? It's because you need to recruit people to earn good money. They don't directly say this but that's why their process implies. Members recruit other people to become their downlines. And the only ones who make the most money are the ones who are on the top of the hierarchy. A pyramid scheme is a business model where participants are paid to recruit new participants rather than give them a real product or service. And since you receive tools and training materials in exchange for your monthly contribution, it isn’t a pyramid scam. They lure you in with their lifestyle so that you think, “wow, how do they do this?” and that’s when they finally tell you about what they do for a living. At first glance, it was a great platform for anyone looking for education, community, and financial freedom. Breakaway Movement is just a façade to recruit people into an MLM company. But you might ask yourself...

What is a pyramid scheme?

A company that promises payment to members for recruiting more people into the company rather than selling a product or service.
Check out this diagram from Wikipedia  to have a good idea on what this is... You can clearly see that this one's a no brainer for you because you really won't get anything from this program especially if you're at the bottom. Check out this show video to know what exactly I am talking about... This is the reason why...

Success is rare with Breakaway Movement

Success is very hard to achieve when you're with Breakaway Movement. Take note that between 72.5% and 99.9% of all MLM representatives lose money. This is already enough reason for you to just not dwell too much on this. There is no guarantee of success. And you need to do a heck-load of work for you to get something out of it, which unfortuantely, isn't really that much. That's if you get anything!

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How does Breakaway Movement Work?

Breakaway Movement is an online community and educational platform that will guide you through your personal transformation into a healthier, more sustainable, and more financially independent lifestyle by providing you the tools you need to become a Kangen Water Machine Distributor. And here are the things that you can get from being a member...

Breakaway Movement products

  • More than 200 hours of exclusive financial education content. This can be viewed unlimited times.
  • 1-on-1 call with their top coaches.
  • Learn various topics like branding, business, social media mkarketing, photo editing, ads, team management, software tutorials, health and wellness, and more.
  • Gain access to their Pro Community which has features like affiliate tracking, referral software, and business development system.
As you can see, these are pretty basic and you can get all of these content from the internet for free... Also note that what you are actually doing is just to promote another MLM called Enagic, which is directly related to Breakaway Movement. So, what is Enagic?...

Enagic products

Enagic is an MLM company that sells expensive water. Yes, that's the best description I can give it. But why? Well, just take a look at these... There are 8 water Ionizer machines and various Ukon (turmeric) supplements inside Enagic. The machines are not just overpriced water filters. The only thing they wilter out is chlorine. The main selling points of water Ionizers (other than changing the pH of water) is that:
  •  Electrolyzed reduced water (ERW): exposed to electric current separates charged particles
  • Hydrogen rich water (HRW): hydrogen gas dissolved in water (acts as an antioxidant)
  • Oxidation reduction potential (ORP): the lower the score the more antioxidants in the water (which is good)
Some of the "claimed" health benefits from distributors (who mostly know nothing about any of this science) include:
  • Slows aging process
  • Boost immune system
  • More hydrating
  • Boost metabolism
  • Relieves heartburn
  • Cures cancer, diabetes, measles
  • and a ton of other stuff
However, a ton of this sounded quite wishy washy to me. So I dug into some studies and found that it's clear more research is needed to be sure about any of the health claims. I won't bore you with all of this right now (Anna's analysis has you covered there if you want it). But here's the summary from Healthline...
"However, more research is needed beyond these small studies. In particular, research is needed to answer other claims made by alkaline water supporters"

Breakaway Movement flagship product

The K8 is the flagship product at Enagic. It can produce 7 different levels of pH water ranging from 2.5-11pH. Here's what it is promoted as being good for:
  • Acidic 2.5ph: remove pesticide off food and a good disinfectant
  • 6.0pH: "beauty water" for skin and hair
  • Alkaline 11pH: best for drinking
If you want a deep dive into what these machines and products do (which you prob should if you plan on selling these to other people) you really should watch the next 5 minutes of this video...
  • 6:40 - Enagic Machines, Prices, Uses

Can you make money with Breakaway Movement?

Of course, you can. There are even some people who are too proud of their earnings (no matter how small) and share screenshots. It's possible to make money from Breakaway Movement. But that's if you consider yourself as an attractive person that is comfortable of being a social media influencer or some kind of viral sales guy. There's also a good chance that you just don't care how much people spend on things they can acctually buy for much less. Aside from that, you also have to sell the idea of being your own boss to as many people as you can even if you already know that's downright impossible. If you fit all those criteria, then yes, you can make money... But ask yourself, are you making money ethically?

How to make money with Breakaway Movement

There are three things you can do to make money from The Freedom Era training:
  1. Sell Breakaway Movement's educational packages and course trainings to as many people as you can for you to earn commissions
  2. Sell overly expensive water machines or turmeric supplements for a commission
  3. Recruit people into Enagic MLM and earn commissions from all of their sales
For sure, you're asking questions like...

How much does it cost to join Breakaway Movement?

You need to spend $33.33 a month to become a member. This includes a
  • 30 minute one-on-one coaching call
  • Unlimited access to training materials
And there's a good chance you also have to spend for Enagic's machine worth $1,980...

Breakaway Movement monthly cost

Like what is mentioned earlier, you must shell out $33.33 a month. You even have to spend money on additional tools to make the most out of the things you've learned from this MLM. Some of the most common ones you'll use are:
  • Email autoresponder ($15+ a month)
  • Funnel builders ($25-$97 a month)
  • Tracking software ($25+ a month)
  • Paying for ads (at least $100 a month)
This adds to around $270 in total every month... But looking at Enagic, there are technically no monthly costs to remain as one of their members. Honestly, this is great compared to many other MLM programs out there that require an "autoship" or a minimum monthly sales quota. However, as soon as you have a 6A title or above, you need 10 machines to be sold in the qualifying month. If you don't make a sale for 6 months you will start earning less money from indirect sales (people in your downline selling the machines). The "Trifecta" (which you are encouraged to buy) costs around $10,000 after tax. You'll get:
  • A K8 machine for $4,980
  • An Anespa DX machine for $2,890
  • UKON Turmeric supplements for $760 (4 month supply)
  • The reason I'm mentioning this inside the monthly costs section is because of the turmeric supplements...
They autoship 3 times a year! So realistically you need to allow for:
  • $2,280 (if you get the turmeric supplements)
  • be prepared to buy extra machines to hit your 10 sales quota once you are past 6A ranking or above
So technically there are no monthly fees. But you should probably be prepared to spend $2,280 a year on supplements. After all, your upline will say "if you don't take these, how you can you expect to sell them to other people?"

Breakaway Movement compensation plan

There are no solid information that shows how you can earn money from Breakaway Movement. But estimates show, based on other similar MLMs, that you can make around 20% to 30% commission for every recruit. But the real magic lies behind its connection with Enagic... There are 6 main "ranks" in Enagic:
  • 1A (1-2 sales) - receive 1 point
  • 2A (3-10 sales) - receive 2 points
  • 3A (11-20 sales) - receive 3 points
  • 4A (21-50 sales) - receive 4 points
  • 5A (51-100 sales) - receive 5 points
  • 6A (101+ sales) - receive 6 points
The 8 point system means how many points get handed out per sale. For example, if you sold your first K8 machine for $4,890 you would make $340 (you are 1A rank and get 1 point). So, what happens next? Well, the other 7 points head up directly to your "upline". If the person  above you has a 6A rank, then they'll receive 6 points ($2,040). This then leaves only one point to the person that is directly above them no matter what rank they are. Anyone above them would receive diddly squat. I just want to point out this fact here... You may have been trying to sell anything to anyone for months. You finally sell a huge $4,980 product... But you only receive $340. Yet the people above you earn $2,380! If that is not an incentive to recruit more people so you can get a bigger chunk of the earnings, then I'm not sure what is?! Watch the next 5 minutes of this video to get an insight into the true compensation plan for Enagic...
  • 7:34 - Enagic’s Compensation Plan
Or you can find the full Enagic compensation plan here.

Is Breakaway Movement a scam?

Breakaway movement is not a scam, at least in a technical sense. This is because they stick with "attraction marketing" training so people can use social media to recruit people into Enagic and sell their insanely overpriced water filter machines. However, there is a growing number of people who call it a scam because it is not clear what you are getting into until you're up to your eyeballs in debt. There are a ton of shady marketing strategies used by Breakaway Movement and its distributors. But it's still hard to blame these guys because that's what they are trained for. It's also worth noting that most (if not all) of them don't know that there are many other legit business opportunities out there instead of just recruiting people into this who-knows-what MLM... Just to be fully transparent with you, I am not a distributor myself and I do not endorse it in any way. I have researched the website, testimonials and information on the Internet to get to the bottom of what this program genuinely does. This is because I have been burnt from programs just like this in the past and I want to prevent others from making the same mistakes.

Tired of MLMs? Check out how I make money online here!

What I like about Breakaway Movement

Breakaway Movement isn't really that cool and nice. But that doesn't mean that there's really nothing good about it. In fact, it's got a number of advantages...

#1 If you promote Enagic MLM this will help you to recruit (morals aside)

Breakaway Movement is for you if you are passionate if you would want to be a part of Enagic MLM's community.But this also means that you must recruit people into the company so that they can also sell overly expensive water machines.This style of marketing might be unorthodoxed, but it actually works... There is no doubt people will get drawn to this because it's compelling and it seems like they've figured out all the stuff they need to work on to entice people.And if you think you're good looking and don't care too much about compromising your privacy for the sake of social media stardom, then this one's a good catch.

#2 Alkaline water trend

Another reason why we think this one's (a bit) good is because there is a growing number of people who are searching Google for Alkaline water. And Breakaway Movement's connection with Enagic MLM helps you with just that as the latter sells alkaline water, right?... Below is the exact same chart just compared to the trend for Bitcoin... As you can see everything is relative. And that chart is comparing alkaline water to something that around only 1% of the world owns.

What I don't like about Breakaway Movement

But then again, Breakaway Movement has a ton of disadvantages. Its cons even outweigh its pros, which is why we don't recommend it.

#1 Expensive products

Breakaway Movement lets you sell Enagic products, right? Well just look at how expensive Enagic's offerings are compared to the same water ionizers below... So many distributors argue that the machines are superior for one reason or another. But the fact is you can pick up water ionizers that can change the pH of the water from 2.5-11pH for a fraction of the cost... There is way too much for me to dig into every argument. But one of the big things Enagic hardcore fans argue is that Enagic has superior Oxidation Reduction Potential (ORP aka more antioxidants, therefore it's better for you). Watch 2 minutes of this video to see if that's true...
  • 40:23 - ORP Comparison Graphics
If you continue watching that video you will find a ton more of the same, such as a study from Alkaline Water Plus... Enagic water ionizers are nothing special compared to other models.  It's just that every Enagic distributor hasn't done the proper research themselves or ever tested another ionizer brand themselves. They are very good at regurgitating the same things they see other distributors say though...

#2 Not allowed to promote other products

Being in an MLM means that you need to abide by their rules. And one very common rule is to only promote the products of that specific MLM. True entrepreneurship means that you can advartise any offering you want, or maybe create new beneficial products and services that can help improve the life of other people. Unfortunately, that's not the case when you're in Enagic because you can only sell their water machines. You can check out the full Enagic Policy and Procedures here.

#3 Is Breakaway Movement a pyramid scheme in disguise?

Some might say that Breakaway Movement is not a pyramid scheme because their marketing sounds all nice. But the fact is, they are. Breakaway Movement is a pyramid scheme in disguise because the only way you can make money is if you recruit more people into the MLM, alongside Enagic. You then let your recruited people recruit other people for them to earn commissions. And the whole system looks like this... As you can see, the only ones who make good money are those at the top. And they're just the very select few!

#4 Shady tactics to keep people in

Ok, these are the last few minutes that you must watch from this video...
  • 1:25:05 - 1) The Only Way You Can Fail Is If You Quit
  • 1:25:36 - 2) Law of Attraction
  • 1:28:46 - 3) Money Mindset
  • 1:32:14 - 4) Echo Chamber
  • 1:33:45 - 5) Cult-like Behavior 
  • 1:42:44 - Pseudoscience Promoted in Community
  • 1:45:42 - Conspiracy Theories Promoted in Community
  • 1:50:10 - 6) $$$$$
But the shady tactics do not end there. What about how they actually find so many people that can afford a few thousand dollars to pay for a water filter machine? These two minutes will just shock you...
  • 44:00 - Can’t Afford to Join? Commit Fraud!
"Credit cards have no way of checking your income. So go ahead and manifest $90k coming your way and put this down as your salary."
So there are people outright encouraging other people to commit "loan application fraud". If you get caught doing this (prob not hard as people publish this on social media!), then you can face up to $1 million in fines and 30 years in jail. And yes, real people are getting caught doing this all the time!

#5 No real interest

And the final deal breaker is what I found in Google Trends... You can clearly see that there's not much going on with Enagic. Not many people are interested in it or even know about it. There are more MLMs out there that get more attention, such as Farmasi, which is. a legit MLM company.

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I've created a growing passive income online with no previous marketing skills or online experience... I've made a special video for you to explain exactly how I did this. Yes, show me how

My opinion - Breakaway Movement

Breakaway Movement is no good. It seems like a legit company because of its nice marketing tactics and seemingly productive community, but what you really do is just recruit people to earn commisions, sell their offerings, and promote Enagic's products. You do all that without no assurance of any eaarning. You even compromise your privacy because you need to post regular stuff in social media as much as possible. There's just so many other ways you can make good money out there than dealung with Breakaway Movement...

How I make passive income online

MLMs are not scams or illegal. However, I'm not a fan of them because of the restrictions to the expensive products you have to promote. Once I learnt about affiliate marketing, I realised it's a far superior business model because:
  • You can promote anything you want and truly own the business
  • You never need to sell to friends and family
  • It's completely free to start
In 2018 I had no idea what affiliate marketing was. But I went from a full time PE teacher to making a passive income online within one year... If you want to discover how I did it then check out this special video I created which explains exactly how. You can also get your free 7-day bootcamp to get started. Discover my secrets >>

About the Author

Mike Beatty has built a passive income online whilst working as a full-time PE teacher without any marketing or technical experience. Learn more about how he's done it here.

Mike Beatty

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